Customer LOVE for Self-Serve Beer Systems Prompts Unusual Valentine's Promotion

Philadelphia, PA (PRWEB) February 09, 2013

With most holiday decorations back in their containers by now the focus is firmly on red window dressings, hearts and cupids most everywhere. Innovative Tap Solutions makes self-serve beer tables and walls where customers get to serve themselves. Bar owners buy the systems to use in their establishments and they attract customers. The Maryland-based company is honoring Valentines day by giving the love back to their customers, literally. They are offering system buyers a free keg of Yards Love Stout, a Philadelphia brewery, if they purchase a self-serve table in the month of February.

With more than 200 self-service beer locations across the US that the PourMyBeer leadership team are responsible for, they are the self-service beer trend. Self-serve beer dispensing equipment like beer walls and tables are legal in 44 states, allowing customers to pour their own beer at either device through the use of a unique fob. Customers can choose to pour a full pint or a partial glass and pay for what they pour.

Self-service is becoming more visible everywhere in society now, stated Declan Duggan, co-founder of pourmybeer. Bar customers love the freedom of choice to try different beer styles, and we wanted to share some 'love' (stout) with those who choose to buy our equipment this month. A bar owner makes an average 23% more profit per keg versus the usual waste and giveaway seen behind a bar so thats better than a valentine card from us we think. If Yards is not available in some areas we will send the owner a credit for the cost as a gesture but honestly the beer is what their customers want.

The number of beers served to any one customer is limited by the self-serve beer walls. After two beers have been poured the customer has to be checked by a staff member to gain further access to beer. Essentially they are cut off until they get approved every two beers.

http://www.pourmybeer.com is an Innovative Tap Solutions Company. The company was formed in MD in 2008 and made the first commercial mobile self-serve beer tables in the US. It also sells and distributes fixed beer walls, mobile beer walls, fixed draft tables and mobile draft self-serve tables. All mobile equipment is made in the USA. Contact sales (at) pourmybeer (dot) com or call 215-219-9203/443-691-2337.

Innovative Tap Solutions Develop Self-serve Beer Walls to Meet Rising Consumer Demand for Craft Beer

Baltimore MD (PRWEB) February 23, 2013

A beer wall? What is that, you ask? A Maryland-based company called Innovative Tap Solutions has designed a mobile beer wall so that customers can self-serve beer and sample as much (up to a two pint limit) or as little (their system measures beer to three decimal places of an ounce!) as they would like. With ever increasing consumer appetites for new flavors, bars are struggling to keep up with a finite amount of taps behind the bar. Enter the beer wall...

We are trying to match our product offerings to what the consumer demand is currently for beer says Josh Goodman, the company CEO. I was personally tired of waiting in line for a beer in busy places and when we saw the natural consumer shift toward craft beer we felt it was time we designed a unit that met those consumer trends proactively. The results have been very positive.

Patrons enter the bar and once their drivers license has been swiped at a control terminal it creates a unique identifier for them. They are given a wristband that has an RFID chip built-in and that tracks their consumption allowing them up to two beers as a limit. Once they hit their limit a staff member has to assess their ability to be re-served and if deemed OK they are re-upped for two more. They pay at the end for what they have used or they can pre-pay if they want to do it that way.

The software also allows customers to reserve a beer online, continued Goodman. There are some pretty unique and rare craft beers out there now that people want to get their hands on fast when they show up in their local pub. With our system they can reserve what they want online and those reserved beers are unavailable to others that are just in the pub organically. Its a real traffic driver for bars and restaurants now.

The mobile beer wall that has eight taps for maximum customer choice. Adding eight taps in a bar setting in the same old way is not an easy proposition from a cost or construction perspective, not to mention the business disruption it would cause, for an existing restaurant, said Declan Duggan, Goodmans partner. So we made a mobile beer wall that the owner can use to store and refrigerate kegs in and, at the same time, have their customers dispense their own beer samples or full glasses. Its plug-and-play really and customers love it.

http://www.pourmybeer.com is an Innovative Tap Solutions Company. The company was formed in MD in 2008 and made the first commercial mobile self-serve beer tables in the US. It also sells and distributes fixed beer walls, mobile beer walls, fixed draft tables and mobile draft self-serve tables. All mobile equipment is made in the USA. Contact sales (at) pourmybeer (dot) com or call 215-219-9203/443-691-2337

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